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Director, Media and Analyst Relations (Remote US/Canada)

Company: Tasktop
Location: Garland
Posted on: May 14, 2022

Job Description:

Who We Are Tasktop works with more than half of the Fortune 100 to master software delivery at scale and compete with digital natives. We---re building the value stream management category for global enterprises and the leading technology to fuel it. It---s not easy, but we find the challenge fun and fulfilling. Our solutions make everyone---s lives easier, from the people imagining and building the products to those who rely on them, providing everyone with the visibility and information they need to excel at their jobs. And thanks to the nature of our work, we get front-row seats to some of the most inspiring business modernization stories around. Who You Are You are a marketing leader who thrives on building strong brands by leveraging industry analysts and the media. You have ideally helped build new market categories and understand influence dynamics. You are comfortable talking strategy with an industry analyst first and switching to reviewing PR project plans next. You have an uncanny ability to build stories that inspire and engage. Last but not least, you derive immense satisfaction from seeing your influence reflected in analyst reports and media. What You Will Be Doing Develop and own the PR/AR strategy and manage external PR agency and AR relationships Work across teams to develop entries and submissions for core analyst reports (i.e., MQs) and industry awards Work closely with our PR agency to identify story ideas and opportunities, create an editorial calendar for announcements, media pitches, bylined articles, and expert commentary to secure industry and business press coverage Collaborate with Product Marketing and our subject matter experts to shape our thought leadership program and develop content that positions Tasktop as a leader Track trends and media/analysts--- opinions in key areas and disseminate market intelligence to inform Tasktop---s leadership team Create a playbook of PR standards, best practices, and templates that Tasktop---s spokespeople and thought leaders can leverage Identify core metrics, establish measurement plan, track progress, and articulate ROI on media activities What Makes You a Great Fit For Our Team 8 years of in-house or agency public relations and marketing communications experience focused on B2B software, with a focus on senior IT audiences Proven ability to create strategic PR (media, social, analyst, thought leadership, etc.) and AR plans from conception to execution to placement and measurement Proactive storyteller with strong pitching ideas; able to serve as a bridge between the Tasktop team and the media, in collaboration with the PR agency Proven ability to meet tight deadlines, manage multiple projects simultaneously and adjust as circumstances change without sacrificing quality Excellent leadership, interpersonal, communication, and conflict resolution skills Relationships with top-tier business & technology press and industry analysts preferred Experience having built a new market category a plus Benefits Diversity and caring for each other are two of Tasktop---s key values and at Tasktop, we have built a community of mutual respect and trust. We believe that diverse teams perform better and foster an environment of belonging and inclusion. We aim to continually learn, evolve, and be better versions of ourselves. In addition to an attractive annual salary and PTO, you will also have access to: Recharge Days: 5 company-wide paid days off per year to recharge and relax Health and wellness allowances Maternity & Parental Leave Top-Up Program Paid Volunteer Hours (8 hours) Paid COVID-19 Leave (up to 2 weeks) Flexible work hours & environment Do you want to join the movement?? We would love to hear from you. Apply today

Keywords: Tasktop, Garland , Director, Media and Analyst Relations (Remote US/Canada), Advertising , Garland, Texas

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