eCommerce Manager, Browse and Search
Company: Neiman Marcus Group
Location: Garland
Posted on: June 25, 2022
Job Description:
Overview:The eCommerce Manager, Browse and Search will be a key
member of the Neiman Marcus eCommerce team in helping establish
optimizations around the way consumers search and browse on
NeimanMarcus.com, both from a sitewide and category/search term
specific perspective.This role requires high attention to detail,
technical skills, the ability to problem solve and multitask, along
with strong interpersonal skills to effectively collaborate with
stakeholders. A successful Browse & Search eCommerce Manager will
be proactive, highly analytical and data driven with an
understanding of various online marketing principles and KPIs, as
well as have a passion for product and market trends. Both a
high-level strategic thinker and a roll-up-your-sleeves operator,
the ideal candidate should be comfortable working in a fast-paced,
demanding, and exciting environment.eCommerce Manager, Browse and
Search Key Responsibilities:
- Increase search conversion rate by reducing friction in the
search experience and help customers find what they want right
away.
- Provide relevant results to customers based on the search term.
Using third-party tool, execute algorithm tweaks to ensure the most
relevant products are prioritized within the results.
- Uncover customer intent and reveal data about customers
interests. Share out with the appropriate cross-functional
teams.
- Create synonyms for null search results specific to brands that
are not carried by Neiman Marcus. Redirect commonly misspelled
searches to relevant search terms.
- Add filters & facets to search results to allow customers to
narrow the results.
- Partner with site merchandising and category management to
understand the key business drivers based on seasonality, receipts
and brand penetration. Collaborate with product management on
search and browse enhancements to improve the customer experience
(search typeahead, filter UX, etc.).
- Identify new data points that should be considered as results
are populated on the search results and browse category pages to
increase click-thru rate, conversion rate and demand.
- Subject matter expert for the design and implementation of
personalized search and browse results.eCommerce Manager, Browse
and Search Qualifications:
- Bachelor's degree.
- Minimum of 3+ years of relevant retail ecommerce experience.
Proven experience successfully driving Search and Browse strategies
is preferred.
- Skilled in defining the right metrics to measure how your
actions are impacting customers and the business.
- Strong analytical skills with hands-on experience using data
analytics tools. Adobe Analytics experience preferred. Advanced
Excel and Microsoft Office skills required.
- Technically savvy. Familiar with Machine Learning concepts,
Search fundamentals, approaches to personalization.
- Strong experience in large scale enterprise organizations.
Luxury retail preferred.
- Excellent communication skills - interpersonal, verbal and
written.
- Strong commitment to timelines, accuracy, organization and
professionalism.
- Thrives in a fast-paced and cross functional environment with a
customer first mindset.
- Proactive, self-motivated, passionate and accountable. A
self-starter approach with an eagerness to consistently meet and
exceed objectives and take on more responsibility.
Keywords: Neiman Marcus Group, Garland , eCommerce Manager, Browse and Search, Executive , Garland, Texas
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